Olivia reached out wanting to rebranding The Hair & Color Bar from previous ownership to make it her own. She's passionate about the Aveda line and other likeminded, clean beauty products and wanted TH&CB to become the number one choice salon for those who are looking for clean beauty solutions. She wanted to build a loving, compassionate, and luxury salon that can support a long-lasting team who shares her values and passions.
At the heart of TH&CB's brand is self compassion and self love with the support of clean beauty. Olivia and her team also have an energetic, family centered environment and champions creativity. Knowing this, I knew a minimalist branding direction contrasted with organic and messy graphics would be the best combo to support their clean beauty core with her salon culture.
"πππ girl you did that !!! I love it thank you π You really understand the vibe I was going for itβs clean and bold and cohesive exactly what I wanted"